A shopper just landed on your Shopify store and sees a beautiful inspiration or UGC gallery. They like what they see in your gallery, but then they stop or exit.
Why? Because they don’t know what to click next. This is an incomplete journey of the shopper.
An inspiration gallery without a buying option is like a journey with no destination. Shoppers are inspired, but there’s no clear next step to turn that inspiration into a purchase. They scroll, admire, and eventually leave.
This is exactly where Shopify lookbook apps can help you to create a shoppable image and video lookbook gallery without any code. So that you can offer shop the look experience in the inspiration gallery.
However, you need to understand your specific needs to choose the perfect app for your business.
In this guide, we’ll explore the best lookbook apps for Shopify stores to transform generic images/media into a clear, revenue-driven shopping experience.
Why Use a Shopify Lookbook (Shop the Look) App on Your Store?
A Shopify lookbook (or Shop the Look) app helps turn visual inspiration into a clear buying path. Instead of letting shoppers admire images and leave, it works as a bridge to fill the gap between inspiration and action.
Here’s why more Shopify merchants are using shoppable lookbooks:
- Higher conversion rates from visual content: HubSpot reports that user-generated and visual content can significantly improve conversions. Imagine the numbers, 6.4% for clothing, 2.4× for jewellery, 1.7× for footwear, and 1.6× for beauty and consumer electronics.
- Shorter path from inspiration to Buy: With product tagging hotspots, shoppers can click on items inside images or videos. So they don’t need to search through collections, reducing friction and drop-offs.
- Boost engagement on gallery and collection pages: Shoppable lookbooks encourage visitors to interact with your content. Which can increase time on site and product discovery, especially on mobile.
- Perfect for fashion, furniture, jewelry, and lifestyle brands: Lookbooks allow you to show complete outfits, room setups, or product combinations. It helps customers to understand how products work together.
- Transforms UGC into a revenue channel: UGC is not only for social proof. With Shoppable lookbooks, it can turn photos and videos into clickable, purchase-ready content.
- More professional and premium store experience: Interactive lookbooks give your store an editorial, branded feel. That’s why top e-commerce and DTC brands use these types of features. And you can do it without custom development or high cost.
In short, a Shopify lookbook app doesn’t just make your store look better. It helps shoppers understand “what to buy, how to buy, and why to buy“—all from a single image or video.
5 Best Shopify Lookbook Apps for Shop the Look
| App Name | Best for | Lookbook Type | Rating (Reviews) | Ease of Use |
| Essential Grid Gallery | Advanced Shoppable Lookbook | Image & video shoppable lookbook | 4.9 stars (192) | Easy |
| EasyBoost | Simple Shop the Look sliders | Single-image lookbook slider | 5.0 stars (43) | Very Easy |
| Socialwidget ‑ Instagram Feed | Instagram & UGC-driven stores | Instagram photo, video & slider lookbook | 4.9 stars (547) | Advanced |
| Byte Lookbook | Small stores & beginners | Image lookbook with Shop the Look | 5.0 stars (118) | Moderate |
| Nitro Lookbook | Basic image galleries | Image gallery & basic lookbook | 5.0 stars (42) | Moderate |
1. Essential Grid Gallery Lookbook App
Essential Grid Gallery is one of the most versatile Shopify lookbook apps developed by ShopiDevs. This app is designed to turn images and videos into fully shoppable galleries. It helps store owners to guide shoppers from inspiration to purchase using clickable product hotspots.
This powerful app supports Shopify uploaded images and videos, YouTube videos, Vimeo, Instagram feed, etc. That’s why it has become one of the most popular and powerful apps for fashion, lifestyle, furniture, etc. brands.
Its flexible layouts, ready templates, and no-code setup make it suitable for both growing and established stores.
Best Features
- Shoppable image and video lookbooks with product hotspot tagging.
- Supports image, Videos, YouTube, Vimeo, Instagram, and Shopify media.
- 80+ ready-to-use gallery and lookbook templates
- Grid, masonry, collage, and carousel layouts.
- Compatible with all Shopify themes and apps.
Pros
- Easy-to-use lookbook gallery without coding.
- Strong support for video and UGC-based galleries.
- Highly customizable layouts and designs.
- Supports YouTube, Vimeo, and Instagram Feed Gallery.
Cons
- Advanced features require a paid plan.
Pricing
- Free plan available (limited galleries and features)
- Basic: $5.99/month
- Standard: $12.99/month
- Business: $29.99/month
- 7-day free trial on paid plans
2. EasyBoost: Carousel, Collection, Shop the Look
EasyBoost is a conversion-focused, one of the best AOV booster Shopify apps. This app is designed to showcase products and collections using sliders, grids, and lookbooks. It helps merchants guide shoppers toward purchase with inspired layouts and boost AOV with upsell bundles.
Best Features
- Basic Shop the Look hotspot lookbook with slider.
- Product and collection sliders, grids, and tab layouts.
- Upsell bundles, related products, and recently viewed products.
- Countdown timers and sale badges to create a sense of urgency.
Pros
- Easy to set up the Shop the Look section.
- Instead of only a lookbook, there are so many CRO-based cross-sell features.
- Strong focus on upsell and AOV growth.
Cons
- Doesn’t support gallery style.
- Lookbook features are more basic compared to dedicated lookbook apps.
Pricing
- Free plan available.
- Premium: $9.99/month.
- Free trial available on paid plan.
3. Socialwidget ‑ Instagram Feed
Socialwidget is a Shopify app built to turn Instagram and TikTok content into shoppable lookbook galleries. It helps brands to import and display real photos and videos from TikTok or Instagram as social proof. So that customers can interact with social feeds on your store and shop directly.
The app is especially useful for stores that rely on Instagram content, UGC, and influencer posts. With multiple layouts, auto-updating feeds, and product tagging, Socialwidget focuses on building trust and sales.
Best Features
- Shoppable Instagram and TikTok photo and video feeds.
- Product tagging inside social media posts.
- Auto-sync content from Instagram accounts and hashtags.
- Supports social proof with likes, comments, and video autoplay.
Pros
- Strong social proof and UGC-focused experience.
- Works well for Instagram-driven brands.
- Wide range of layouts and customization options.
Cons
- Sometimes you might face connection issues with Instagram accounts.
- Product tagging and widgets can be unreliable at times.
- Limited design flexibility for advanced customization.
Pricing
- Free plan available (limited widgets and traffic)
- Standard: $9.90/month
- Professional: $19.90/month
- Advanced: $49.90/month
- 14-day free trial on paid plans
4. Byte Lookbook & Shop The Look
Byte Lookbook & Shop The Look is another of the best Shopify lookbook apps with a high reputation. Mainly, this app can help you to match and display complementory product through shoppable image lookbooks.
Do you want to offer “complete the look” ideas on the Shopify store home page, product page, collection page, or cart pages? This app can be a good fit for your store. Because it focuses on simple image-based lookbooks that work smoothly on mobile and don’t require any coding to set up.
Best Features
- Shoppable image lookbooks with product hotspot tagging.
- Add-all-to-cart with one click from the lookbook image.
- Multiple ready-made designs with brand customization.
Pros
- Strong focus on upsell and AOV growth.
- Easy to use with clean, on-brand designs.
- Available lifetime access pricing (no recurring pay).
Cons
- Limited features on the free plan.
- Primarily image-based (no video lookbooks).
Pricing
- Free plan available (1 lookbook, basic features).
- Growth: $10/month or $75/year.
- Lifetime deal: $199 one-time payment.
- 7-day free trial on paid plan.
5. Nitro Lookbook & Image Gallery
If you are looking for a way to create a lookbook image gallery for your Shopify store, Nitro Lookbook Gallery keeps the process simple. It helps you turn your images into clickable lookbooks, so shoppers can explore products directly from the visuals.
This app is a good fit if you prefer a lightweight setup without advanced features. You can place lookbooks on any page of your store and adjust how pins, buttons, and layouts appear to match your brand style.
Best Features
- Create shoppable image lookbooks with product pins.
- Add products, images, text, and links in one gallery.
- Control hotspot, tooltip, and button styles.
- Place lookbooks on any page or section.
Pros
- Easy to set up and beginner-friendly.
- Affordable pricing for small stores.
Cons
- Focuses only on image-based lookbooks.
- Very limited features compared to other lookbook apps.
Pricing
- Free plan (1 active lookbook, basic features)
- Pro: $5.59/month or $55.90/year
- 7-day free trial on paid plan
Factors to Consider Before Choosing a Lookbook Shopify App
Before you install a lookbook app, it’s essential to understand what can actually help grow your store. Not every app fits every business, even if the app is reputable.
- Product tagging hotspots: Make sure you can easily tag products inside images or videos. The process should be simple and accurate.
- Support video media: Video is the most engaging and interactive content that is rising too fast. So you can upload videos on Shopify, or showcase from YouTube, Vimeo, or Instagram, and make them Shoppable to boost sales.
- Works well on mobile: Most shoppers use their mobile phones to explore Shopifulookbook. Ensure that the lookbook loads fast and works smoothly on small screens.
- Easy setup without coding: Choose an app that you can manage on your own. You should not need a developer to create or update lookbooks.
- Design and layout control: The app should match your brand style. Look for flexible layouts, colors, and hotspot designs.
- Customer Support: As a store owner, you might need to upgrade different things to stay updated with the Shopify trends. So, look for the app customer service that will they will support or not in this type of challenging scenario.
If you’re looking for a lookbook app that covers all these points, Essential Grid Gallery is worth considering.
Conclusion
Now you have reached the end of the blog about “best Shopify lookbook apps” to improve the shopping experience on your store. A shoppable lookbook gallery can make a big difference in customers engagenment and conversions.
Instead of just browsing images, shoppers get a clear path to click, explore, and buy the products they like. To add a shoppable lookbook to your store, a shoppable app can help you a lot for saving time with a flexible design.
Some apps are great for simple image lookbooks, while others focus on sliders, UGC, or upsell bundles. That’s why the best Shopify lookbook app depends on your goals.
Before making a decision, think about your store design, mobile experience, ease of use, and performance. A well-chosen lookbook app doesn’t just make your store look better—it helps turn inspiration into real sales.
If you are looking for a minimal and upsell-based lookbook, EasyBoost will be a great fit for you. Or if you are looking for an advanced, flexible image and video shoppable lookbook gallery with product tagging, Essential Grid Gallery is the best for you.
FAQs
What is a Lookbook on Shopify?
A lookbook on Shopify is a visual gallery that shows products in real-life or lifestyle settings. Instead of showing products one by one, a lookbook helps merchants to display complete outfits relatable feel.
With a shoppable lookbook, customers can click on products directly inside images or videos and go straight to the product page. This makes it easier for shoppers to understand what they are buying and how the products work together.
How to Make a Lookbook in Shopify?
The easiest way to make a lookbook in Shopify is by using a Shopify lookbook or the Shop the Look app. These apps let you upload images or videos, or connect with a YouTube, Vimeo, or Instagram feed. Also, you can tag products with clickable hotspots and publish the lookbook anywhere on your store.
Using a lookbook app like Essential Grid Gallery can help you to showcase the lookbook outfit with hotspot tags or a shoppable option. So that users will not only explore how they will look in this product, but also can easily buy from the lookbook gallery.
What Are the Best Shop the Look Apps for Shopify?
The best Shop the Look apps for Shopify depend on how you want to showcase your products. Some apps offer advanced image and video lookbooks with product tagging, while others focus on simple sliders. Even some apps focus on Instagram-style galleries or sliders.However, if you choose Essential Grid Gallery, you can create different types of flexible lookbooks. On the other hand, EasyBoost works well for a simple image slider lookbook. So, choosing the right app depends on your design needs and level of customization.
Jakaria is an SEO Content Writer in Shopify, Ecommerce, WordPress, and Tech Industry with 4+ years of experience. He specialises in developing engaging, helpful content by simplifying complex topics into an amazing story for B2B, SaaS, and Shopify businesses. He’s also passionate about staying updated on SEO strategies and Shopify trends.
